We Care Less When We Know More
Roger Pielke, Jr. recently wrote a post on the Center For Science and Technology Policy Research Web site about what he calls "the deficit model of science communication." He refers to a research paper from the journal Risk Analysis, which states that says "the more information a person has about global warming, the less responsible he or she feel for it; and, indirectly, the more information a person has about global warming, the less concerned he or she is for it."
I certainly found that interesting--the more we know, the less we care. If this is something that you'd like to know more about, read Mr. Pielke's entire post (The Deficit Model Bites Back) or the Risk Analysis research, which is a PDF file that is linked to in Pielke's blog.
